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Vic hart named interim president of peak pilates®


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VIC HART NAMED INTERIM PRESIDENT OF PEAK PILATES®
VENICE, CA (November 2, 2010) – Mad Dogg Athletics, Inc. announced today that Vic Hart, founder and president of Root Manufacturing and Hart Wood, Inc., will join Peak Pilates as interim president. Hart’s appointment follows a longstanding manufacturing relationship with Peak Pilates and Mad Dogg’s recent strategic investment in Hart Wood.
Hart replaces Julie Lobdell, founder and former president, who has transitioned out of the company. Peak Pilates was founded by Lobdell in 1996 and expanded from a local Pilates equipment manufacturer into a worldwide supplier of wood and metal equipment and provider of Pilates education. In early 2009, Peak was acquired by Mad Dogg Athletics, Inc., creators of Spinning®.
Hart is no stranger to the Pilates industry, founding Hart Wood, Inc. to manufacture Pilates equipment for Peak Pilates in 1996, and introducing Root, the industry’s first eco-friendly and sustainable line of bamboo equipment in 2009. With the recent investment in Hart Wood by Mad Dogg Athletics, the Root line of equipment will be exclusively available through Peak Pilates.
“Bringing Vic Hart on to serve as interim president of Peak Pilates was a very easy decision given his extensive manufacturing knowledge and expertise in the Pilates category,” says John Baudhuin, CEO, Mad Dogg Athletics, Inc.
“I am truly excited about working with Mad Dogg Athletics and Peak Pilates. The creative synergy is already apparent and I look forward to continuing to support the Pilates community in any way possible,” says Vic Hart.
Peak Pilates continues to create innovative product designs, manufacture top-quality equipment and develop outstanding programming and education. Peak Pilates wood manufacturing will remain in Boulder, CO.
Peak Pilates and Root will be together for the first time at the 2010 Pilates Method Alliance International Educational Conference in Long Beach, November 4 – 7, to celebrate the PMA’s 10th anniversary and to showcase the next evolution of superior craftsmanship for the Pilates Industry.
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CONTACT


Christy Anderson, Mad Dogg Athletics

canderson@maddogg.com

310-740-8835


ABOUT MAD DOGG ATHLETICS, INC.

Home of the Spinning®, Peak Pilates®, Resist-A-Ball®, Bodyblade®, and SPIN Fitness® brands, Mad Dogg Athletics is the world’s largest equipment-based education company. Mad Dogg Athletics has trained over 200,000 instructors and has reached millions of enthusiasts in over 80 countries worldwide through a network of over 35,000 fitness facilities and studios. The company manufactures Spinner® bikes, Pilates equipment and functional training products, DVDs, and a complete line of apparel and accessories. Find out more about Mad Dogg Athletics brands, equipment, products and education at www.maddogg.com or by calling 800-847-SPIN (7746).


ABOUT PEAK PILATES®

Peak Pilates, the leading choice of experienced Pilates professionals worldwide, provides the complete Pilates solution, including innovative equipment designs, expert consulting services and unparalleled instructor training. Well known in the industry for its knowledgeable staff and high-quality equipment, Peak Pilates incorporates original designs with technological advances to enhance safety and performance. Committed to advancing the quality of Pilates education available to health and fitness professionals worldwide, Peak Pilates training programs preserve the integrity of the Pilates method while making it accessible, affordable, progressive and user-friendly.


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